Lorenzo Minischetti

CREW BARBER

BRANDING, LOGO DESIGN, PACKAGING

INFO

This Ridgewood, Queens barber shop asked for a brand identity that was oriented to a more contemporary clientele, and wanted a minimal presence with a very essential color palette. We decided to use only white and variations of black for everything. The logo design takes inspiration from stamp and stencil styles and the rectangle graphic can be used as holding device to highlight collaterals.